‘MOON’ by Ai Weiwei and Olafur Eliasson

‘Moon’ is a new online collaborative platform created by contemporary artists Ai Weiwei and Olafur Eliasson. Launched last week, it is a digital blank canvas, a blank sphere or “moon”, that you are invited to doodle, draw, sketch, write, proclaim anything that you want to on using a simplistic 1990’s Microsoft paint-esque programme. It is to be seen as “a hinge between you, everyone else and the universe”, a drawing to be drawn together, a connecting space for the imagination, to make a difference and impact on the world on a micro and macro level, individually and collectively, allowing personal freedom through verbal and non-verbal means to become “a testament to personal freedom, creativity, and activity”.

“Turn nothing into something – make a drawing, make a mark. Connect with others through this space of imagination. Look at other people’s drawings and share them with the world. Be part of the growing community to see how creative expression transcends external borders and internal constraints. We are in this world together. Ideas, wind, and air no one can stop. Celebrate with us the gathering of creative powers from around the globe to mark the passage from nothing to something and from thinking into doing. Savour this moment of transformation. Leave your fingerprint and see the shared moon grow as others reach out too. Let’s show the world that together our marks matter. Creativity defies boundaries.” – Ai Weiwei and Olafur Eliasson

The notion of collaborative, digital artistic practice is something that is becoming more and more prolific in recent years…allowing for transcultural investigations and exchange, global participation and response, and, more than anything, accessibility (for most)…and it’s free. The latter, this access to new contemporary art contexts in this way, is opening welcoming new audiences as it becomes a part of a specific type of mass media, the online and viral domain, where with names like Ai Weiwei and Olafur Eliasson, it is bound to be seen far and wide. There are other initiatives online that I will speak of in the future…from video art platforms to art fairs and auctions that are now reshaping art history in what I’d called “22nd century terms”. Make your mark and take part in ‘Moon’ here http://www.moonmoonmoonmoon.com/

Moon by Ai Weiwei and Olafur Eliasson

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